Streaming service technology allows us to visit events and places we can’t visit in person. Streaming can help a church extend its outreach worldwide. It can foster that sense of fellowship central to a spiritual community.
A religious organization approached us with a concept behind K-TV. They wanted a media solution to stream liturgies, services, instruction, and prayer for smartphone and smart TV viewing. Our task was to find a simple yet powerful solution to make this possible, regardless of the geographic distance of its audience.
Our team researched the K-TV target audience in order to shape app functionality to conform to the preferences of the worshipping community.
Most users turned out to be senior citizens, unable to attend church personally due to uncertain health, age, and other circumstances. Still, they hoped to be in contact with their faith community – a hope made real by streaming technology. The design also had to be simple and intuitive, providing those less-experienced with high-end technology with worry-free access to the content they desired.
We had to design remote control smart TV navigation that was more convenient than standard d-pad navigation – not always the most user-friendly of formats for people with limited capacity. We incorporated patterns already familiar to smart TV users, designing the control for easy scrolling and selecting.
The more platforms an app covers, the more difficult its development and support. Further complications arise due to differences in smart TV resolutions and processing power that varies from brand to brand.
Our team designed an app that works seamlessly on a range of devices providing real-time streaming and custom navigation.
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The solution that brings a connection with the community via smartphone or TV.
The navigation on a smart TV is user-centered and smooth.
The app is accessible from 4 most popular platforms: Android and Apple TV as well as Android and iOS smartphones.
We carefully researched the target audience, incorporating their stated preferences in an optimal design solution.
Incorporating stated user needs, we produced a design that ensured simple content navigation and optimal visibility with a convenient interface.
We developed app access covering 4 platforms. Due to the variation in proprietary features included in the range of devices covered, we were obligated to generate a universal, one-size-fits-all solution.
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