K-TV
The Brief
Streaming service technology allows us to visit events and places we can’t visit in person. Streaming can help a church extend its outreach worldwide. It can foster that sense of fellowship central to a spiritual community.
A religious organization approached us with a concept behind K-TV. They wanted a media solution to stream liturgies, services, instruction, and prayer for smartphone and smart TV viewing. Our task was to find a simple yet powerful solution to make this possible, regardless of the geographic distance of its audience.
Services
Wireframing
UI/UX design
Front-end
Back-end
Testing
Maintenance
Target Audience
Our team researched the K-TV target audience in order to shape app functionality to conform to the preferences of the worshipping community.
Most users turned out to be senior citizens, unable to attend church personally due to uncertain health, age, and other circumstances. Still, they hoped to be in contact with their faith community – a hope made real by streaming technology. The design also had to be simple and intuitive, providing those less-experienced with high-end technology with worry-free access to the content they desired.
UI/UX Design
We had to design remote control smart TV navigation that was more convenient than standard d-pad navigation – not always the most user-friendly of formats for people with limited capacity. We incorporated patterns already familiar to smart TV users, designing the control for easy scrolling and selecting.
- Contrast ensures optimal visibility.
- Remote control buttons positioned comfortably for older, less agile fingers, helping to avoid unintentional selections.
- All elements are easy-click with high visibility fonts.
- The color blue serves as the primary interface theme color, chosen for its soothing effect.
Technological challenges
The more platforms an app covers, the more difficult its development and support. Further complications arise due to differences in smart TV resolutions and processing power that varies from brand to brand.
Our team designed an app that works seamlessly on a range of devices providing real-time streaming and custom navigation.
Technologies
Roadmap
April 2017
Initial Preparation
- specification
- layout mockups
May 2017
Prototyping
- crafting design
- architecture
June 2017
Engineering
- front-end & back-end development
- API integration
July 2017
Release
- QA
- Release
Key features
Real-time streaming
The solution that brings a connection with the community via smartphone or TV.
Сustom navigation
The navigation on a smart TV is user-centered and smooth.
Access from 4 platforms
The app is accessible from 4 most popular platforms: Android and Apple TV as well as Android and iOS smartphones.
The Results
Let's Discuss Your Ideas
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