Market report

Mobile app development market

Author

Igor Izraylevych

CEO and Co-founder of S-PRO

Published

Apr 14, 2023

Length

33 pages

Intro

The steadily rising number of smartphone users worldwide means one thing: the mobile application market is showing double-digit growth on par with it.

While global trends are more or less universal, the industry’s state still varies depending on the local market. Development costs, the startup climate, and smartphone user preference in the United Kingdom, for example, may differ from Switzerland.

If you are preparing to develop or grow your mobile app startup, you’ll need a comprehensive overview and outlook of the mobile app industry on a global and local scale. To provide this information, we at S-PRO have studied several hundred-page reports and surveys to summarize them in this report.

Key findings and insights from the market report

5G will drive IoT, mobile games & streaming

The mobile AR market is set to exceed $36 billion by 2026. With AR devices growing from 600 million to 1.74 billion by then, AR apps will expand in gaming, social networking, and online shopping.

ML & AI keep shaping app development

ML and AI are driving innovation with predictive analytics, personalization, voice assistants, and chatbots. As these technologies advance, they will continue to improve virtual assistants and conversational UIs.

AR apps will significantly grow

The mobile AR market is set to exceed $36 billion by 2026. With AR devices growing from 600 million to 1.74 billion by then, AR apps will expand in gaming, social networking, and online shopping.

Security & privacy are top priorities

Around 49% of smartphone users are highly concerned about data security and financial fraud. Privacy transparency will continue to shape app development.